Our areas of expertise
Content strategy
Transforming healthcare communication into an art of precision and impact, our content strategy team ensures that your message resonates with clarity and purpose.
From analyzing data and insights to defining your story.
Content is the essential element of healthcare communication. It's all about ensuring quality while delivering the right messages, in the right format, to the right people to improve the quality of care. Our team, with experience at the crossroads of science and digital, maximizes the impact of your messages.
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We develop your content strategies and write your content with rigor, ensuring that it meets today's needs.
Content strategy
Whether from scratch or to improve an existing plan, we can support you in implementing a content strategy that meets your objectives for improving the user experience: auditing the existing content, identifying needs according to your personas, defining your editorial identity and key messages with the right tone, choosing the appropriate media (web, social networks, print) and formats (articles, videos, interactive modules) to achieve an editorial calendar.
Medical writing
We write content tailored to your strategy and to the selected formats and media. We unleash the full potential of digital by designing content adapted to today's uses through short, impactful, and snackable formats. For video projects, we write scripts based on bibliographic sources or in collaboration with experts and KOLs. Special care is taken with print elements to ensure they are used and not thrown away. Last but not least, we manage your medical regulatory processes.